THE WORLD'S STRONGEST DENIM
ARMALITH®
Looks like denim. Feels like denim. Performs like armour.

ARMALITH® is the backbone of our most protective jeans to date. Lightweight, durable, and CE-certified — it’s protection you’ll feel confident wearing on and off the bike.
We’ve redesigned our denim collection, upgrading both fit and performance to deliver riderwear that looks and feels like true everyday denim. The new range features advanced fabrics from the world’s leading protective denim manufacturer, combining classic style with cutting-edge protection.

THE PARTNERSHIP
We’re committed to delivering the highest standards of safety, style and performance.
That’s why we’ve partnered with ARMALITH® to bring their advanced denim technology into our riderwear.

ARMALITH® TECHNOLOGY
It is a high-performance textile that blends aerospace-grade UHMWPE fibres with cotton, creating a single-layer denim that’s breathable, durable and seriously abrasion resistant.
5x more resistant to abrasion, 40% lighter and 2.5x stronger than Kevlar®. Plus, it holds its strength 10x longer when exposed to UV light, all without compromising on comfort or style.
KEY FEATURES
BREATHABLE
ABRASION RESISTANT
LIGHTWEIGHT
CE-CERTIFIED (EN 17092)
WHY CHOOSE ARMALITH®?
- Patented Material - Created by weaving cotton with a high-performance reinforcing fibre, delivering strength without losing the feel of real denim.
- Enhanced Abrasion Resistance - The only denim that protects against abrasion with just a single layer, while meeting certified motorcycle safety standards.
- Composite Fabric - Flexible, breathable, and dyed in rich indigo tones that develop character over time.
- Deep-Routed History - A modern material with classic denim DNA. Designed to resist snags, tears, and built to last.
THE BEST IN CLOTHING TECHNOLOGIES

GORE-TEX® WATERPROOFING
We partner with GORE-TEX®, the world leader in all-weather protection, to deliver waterproof textile riderwear that performs in every condition.
FIND OUT MORE

D3O® MOTORCYCLE PROTECTION
We work with D3O®, specialists in advanced impact protection, to integrate lightweight armour that moves with you while delivering serious performance.
FIND OUT MORE

PRIMALOFT® INSULATION
Used by over 900 brands worldwide, PrimaLoft® provides lightweight insulation for reliable warmth without bulk - when you need it most.
FIND OUT MORE